‘Dear Friends’: Pope Takes to Twitter, With an Assist

Posted: December 13, 2012 in Uncategorized

Pope Benedict XVI sent a Twitter message on Wednesday that embraced his following on the social network, opening a new chapter in papal discourse.

Dr. Pamela Rutledge‘s insight:

The church expands transmedia reach through papal tweeting.   Good leaders speak where their audience will hear.

See on www.nytimes.com

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